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Growth & private Equity Investing in premium and emerging sports assets across leagues, teams and rights opportunities where we see high growth potential and strong brand value.

How we invest

Targeting strategic buyouts and minority positions in premium sports assets with strong brand value and high growth potential, both on-and-off the field.

We place emphasis on off-market deals originated through the APEX ecosystem where we believe we can bring value beyond capital.

Portfolio


Alpine F1 Team – one of only 10 teams in F1, the fastest-growing global sports league.

It is considered a top 5 brand in F1, with Top 5 finishes every year in the last 5 years. It is also one of only six teams in Formula 1 to win a title in the last 40 years.

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The Bay Golf Club is a founding team in TGL, an innovative golf league presented by SoFi and founded by Tiger Woods, Rory McIlroy, and TMRW Sports. Partnered with the PGA TOUR, TGL combines advanced technology and live action in prime time, with Season 1 starting January 7, 2025.

Inspired by the Bay Area’s winning sports legacy and world-class golf courses, The Bay Golf Club embodies youth culture and championship energy. Led by majority owner Marc Lasry’s Avenue Sports Fund and investors like Stephen Curry, Andre Iguodala, and Klay Thompson, the club represents a growing community passionate about sharing the joy of golf.

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The Baller League is a fast-paced, innovative football league that blends sport, entertainment, and technology.

Featuring shorter, high-energy matches with unique rules, it includes pro players, celebrities, and influencers for a dynamic experience. Focused on fan engagement, it offers live streaming, social media integration, and interactive elements, redefining football culture for a modern audience.

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TMRW Sports is a tech-focused company co-founded by professional golfers Tiger Woods and Rory McIlroy, along with sports executive Mike McCarley, in 2021. The company aims to redefine how the next generation of fans play and consume sports.

TMRW Sports’ first project, TGL, is a tech-infused golf league in partnership with the PGA TOUR that will launch in 2024. TGL features six teams of three players competing over 18 holes in a short-game format, with each broadcast being two hours long, in front of a live audience and primetime televised match.

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Venezia FC is a historic football club based in Venice, Italy, recently promoted to Serie A, the top tier of Italian football.

Renowned for its rich cultural heritage and unique stadium location, the Club focuses on building a strong lifestyle brand with unique merchandise and fan engagement strategies, while aiming for consistent sporting performance in Serie A.

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“Recently, there has been an increased appetite for emerging and premium sports assets. Apex finds itself in a unique position to invest and contribute strategic value that goes beyond our capital. With this perspective in mind, using a deal-by-deal approach, we seize opportunities when the right sports and media properties align with our path.”

Antonio Caçorino APEX
CEO

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